AMB210 Importing And Exporting Assignment 2

AMB210 Assignment 2: Export Planning Report

Assignment Topic:
Start by choosing an Australian firm (preferably small to medium sized company) that may or may not already be exporting. This company must be one that specialises in tangible products (not services) under its own brand name. Imagine that this company is interested in exporting one of its products (or a specific product line) to a new export market - Chile. Your task is to act as this company’s export consultant.

Requirements:-

a. Discuss the export readiness of your chosen company. In your report, you must explain why this company is ready to commence exporting to a new foreign market.