MMS712 Sport Marketing - ASSIGNMENT 2: Marketing Analysis

TASK: Address the three key steps in your analysis:

1. Analyse the goods/services market within your chosen category/context (social, environmental,
OR prestige goods/services).
Identify three examples of goods or services within this context. Describe these goods/services
examples:
 What is it?
 Where do you consume it?
 How easy is it to access this good/service?
 How much does it cost?
 Provide any details that help to provide a clear picture of what the good/service is and
creates the foundation for being able to address the next two steps (#2 & #3).