BUS604 Business Research Methods Assessment 2

Assessment Task:

Using particular research methodologies raises many philosophical questions for researchers about the nature of reality, how knowledge is constructed, the role of value in research and how research should be conducted. Identify relevant research philosophies or paradigms and investigate their epistemology, ontology, axiology and their implications for methodology (research design, data collection, etc.) selection.
Your essay must focus on contentious and problematic issues, therefore they must contain a well-argued case with an appropriate structure and obey academic conventions regarding referencing, etc. Although you may use any scholarly sources, the following are list of readings you can use to support your arguments.

• Creswell, J.W and Creswell, J.D. (2018). Research Design Qualitative, Quantitative, and Mixed Methods Approaches, SAGE, Thousand Oaks Bell, E., Bryman, A., & Harley, B. (2018). Business research methods. Oxford university press.
• Burrell, G., & Morgan, G. (2017). Sociological paradigms and organisational analysis: Elements of the sociology of corporate life. Routledge. Hammersley, M., & Gomm, R. (1997). Bias in social research.
• Sociological Research Online, 2(1), 1-13. Neuman, W (2017) Social research Methods: Qualitative and Quantitative Approaches: The Meanings of methodology, Allyn and Bacon, Boston.
• Onwuegbuzie, A. J., & Leech, N. L. (2005). On becoming a pragmatic researcher: The importance of combining quantitative and qualitative research methodologies. International journal of social research methodology, 8(5), 375-387.
• Yilmaz, K. (2013). Comparison of quantitative and qualitative research traditions: Epistemological, theoretical, and methodological differences. European Journal of Education, 48(2), 311-325.