AMB210 Importing And Exporting Assignment 2

AMB210 Assignment 2: Export Planning Report

Assignment Topic:
Start by choosing an Australian firm (preferably small to medium sized company) that may or may not already be exporting. This company must be one that specialises in tangible products (not services) under its own brand name. Imagine that this company is interested in exporting one of its products (or a specific product line) to a new export market - Chile. Your task is to act as this company’s export consultant.

Requirements:-

d. GlobeSmart addresses the greatest cause of difficulties in global business transactions – the lack of “cultural awareness skills” for relating successfully with counterparts from other countries. Use GlobeSmart to provides information on how to work with counterparts from Chile, answering questions such as:
2. What are Chile’s core values and implications for business?
3. What is the most effective leadership style in Chile?
4. How should the company tailor presentation for a Chilean audience?
5. How do Chileans generally perceive hierarchy in business interactions?
6. How important are status and group orientation in Chile?
• You are not required to include an export implementation schedule (marks will be deducted).