B2B Marketing & Sales Assignment Help

Please read carefully the article (appendix A), observe the marketing material produced by the company Livent (appendix B) and answer the following questions:
1) 1A. For every company mentioned in the article, make a little research on the internet and explain if they are producers or resellers; if they are resellers, please explain if they are wholesalers or retailers.
1B. For every company mentioned in the article, please explain which is their relation with Livent: are they competitors, partners, customers or suppliers?
2) Do you think the lithium market is a geographically concentrated market? Explain briefly your answer.
3) Reading the article(appendix A) and the marketing material (appendix B), try to illustrate Livent’'s business portfolio. Explain what products/services the company offers, also by searching online. If you want, you can use the BCG matrix to illustrate the portfolio (but it is not mandatory).
4) Imagine that you are a Relationship Manager or an Account Manager from Livent, and you are working on a B2B marketing funnel with your colleagues in order to improve the relationship with a customer like BMW. Describe the B2B marketing funnel following the given path: