MKT3SEM SOCIAL MARKETING - Case Analysis And Presentation

Assessment Task;

Aim: The aim of the oral presentation is to develop critical thinking skills of Social Marketing and the ability to speak effectively and improve body language skills.
Rationale: The rationale is to critically evaluate the basis of Social Marketing strategy and effectiveness as reported and / or developed in your case context.
There are 9 case presentations to choose from.
The process involves a power point presentation with 20 minutes (maximum) in total for each group. Your group will be asked to present the case with critique to engage & generate discussions. Each student will present for 5 minutes and there will be time for questions after your presentation.
1. understand the context of your presentation
2. analyse your audience
3. understand and articulate the purpose of your presentation
4. shape and organise your presentation content
5. choose an appropriate speaking style, not just read out slides
6. practice an effective delivery style
7. elect and use visual aids
8. Minimum of 3 students, maximum of 4 students
9. A detailed rubric is provided via LMS via the Assessment tab
Students will be provided feedback via a detailed rubric. The rubric is provided via LMS within the Assessment Tab