MGT5MSG Sport Innovation Case Study - Assessment 2

Background and Task:

You are required to write a 3,000-word individual case study on a Sport Innovation of your choice, focusing on how the organisation (case) has demonstrated innovation and entrepreneurship.

Your case is the organisation that you have chosen, and its “real life” innovation. The case study is your analysis of innovation developed by your
The case study should also identify the following:
• Background of the organisation;
• Innovations implemented by the organisation;
• Why the innovation was needed;
• Where the innovations sit in relation to use throughout the industry;
• Outcomes as a result of implementing such innovations;
• Where to next for the organisation?